Lusso Values

The super rich are now even richer and fighting harder for the "To Die For", very rare and competition models.

 

...or there are just more super rich people today than 20, 30 or 40 years ago but they only want the elite cars.

 

Hi Paul,

after 40 years you should know, it is still the question of supply and demand.....

Although the Lusso is a nice car (IMO the rear screen is way too big...) the SWB (and a little less, the 275 GTB) are more important and "nicer" cars. That is not my opinion, but the opinion of the "crowd" as it reflects in its price. You can agree or not, but this is the reality.

Ciao
Oscar

 

The speedo and tachometer in the centre of the dash on the Lusso won't suit everyone so this could put some potential buyers off.

 

If as you say there is a HUGE demand for Lussos and not enough supply the basic laws of economics would take force and push the prices up. Either the dealers aren't doing their jobs properly and guilty of weak selling, which I'm sure is not the case, or the HUGE demand is only up to a certain price point for this model.

 

The demand is appearently not HUGE enough to drive the prices. If the demand was really HUGE prices WOULD go up. That all there is about supply and demand.

 

Yes, I am. I find the car to be very elegant but those central clocks look quite distracting to me. With speed cameras everywhere I like to see the speedo straight ahead, not to my right. I know a GTO doesn't have a central speedo either, but like Sophia Loren, I will forgive that car anything.

 

You may be right with your relation about the price of the SWB to the Lusso - the price for the Lusso was about 1/3rd of the SWB, sometimes little less. Do you think a SWB is really worth 5.000.000€ ??? I really don't think so ... when one or two Dino 246 GTS is / are sold for 400.000€, are all Dino's worth 400.000€ now ...

 

These potential buyers should consider a 911 or a "Flugeltur" as this is the nicest aspect of a Lusso. The interior (and that is of course the most important visual item if you drive the car) of the Lusso is fantastic. The 275 is much less interesting, although the wood dash is nice.

ciao
Oscar

 

Yes, the clocks on the Lusso are very interesting and actually visually very appealing, just not practical, imo. I'd still buy one but I'm only voicing what may put some buyers off.

 

You are correct. I have never driven a Lusso but neither have most potential buyers. You have sold and handled the sale of more Lussos than most Ferrari dealers, so can you say that nobody has given the position of the clocks as an objection to buying one? I am not at all doubting your sales ability as you must have been doing it right for you to have been doing it successfully for 40 years, but if not you may not have asked enough probing questions to find out what the objection is. If in practice the clocks are easy to read when driving then you can do your job as a salesman and overcome my objection and turn a negative into a positive. Excellent salesmanship. Knowledge is power.

 

When I drive my 330GTC I hardly ever look at my speedo and no speed tickets so far in 12,000 miles - you know which speed you are doing because these cars are much louder and more alive than modern cars. I doubt I will have any issues with the central gauges.


Onno

 

The Daytona hasn't moved much in recent years, nothing compared to the Dino. Or have I missed something?


Onno

 

My Dad brought a Lusso (don't know the chassis number but a well know RHD one reg 100DLP when he brought it) after selling his SWB (3605GT), but found the Lusso not as nice to drive as the SWB and the view in front with the clocks was distracting, and moved the car on.

 

You are right again, there are only very few SWB with that great history, these cars may be worth anywhere near that figure. The other SWB are more the kind of a very nice and early V12 Gran Tourismo Ferrari, the predecessor of the 275 GTB. IMO this set of classic V12 Gran Tourismo (250 SWB, 275 GTB, 365 Daytona) seems to be very sought after. Perhaps that's the new trend. The price to restore a Daytona is about the same the restoration of a 250 or 275 costs, original series 1 cars for example are also sought after and do not exist in high piece numbers. On the other hand, why is the 512 BB compared to predecessor quite cheap?

IMO there is no such thing like the new 250 GTO. But there are some racing Ferrari's like a Competition Daytona or the 512 BB LM that will perhaps become the new GTO in collectors mind, if you think about piece number and racing heritage in a way ...

 

Have a look at a nice Daytona (Series 1). The offered cars in europe start at a price of 300.000€ and there is some work to do ... compared to the Dino the price didn't rise that much.

 

Happy new year Paul. I worry about using multiples when comparing relative values of Ferraris particularly when your base model SWB is in such demand. Are you suggesting we should apply the same ratio to all Ferraris including the dogs ?

What we are missing is that there are other marques that are relatively very good value and this suggests the the Ferrari premium is more about investment then about the car.

Kim

 

Paul, you will be familiar with this car, personally I think the Lusso's are wonderfully elegant cars, I'm hoping they don’t jump too much in price as hopefully then I will be able to afford one soon.
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