different levels of customization | FerrariChat

different levels of customization

Discussion in 'Special Projects & Concept Cars' started by nandofacchini, Sep 11, 2014.

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  1. nandofacchini

    nandofacchini Karting

    Sep 15, 2006
    90
    I was reading a brochure from the factory about customization and they have a diagram with a pyramid showing the different levels by exclusivity. At the bottom is the Carrozeria Scaglietti, then Atelier, then Taylor Made, and finally on top the Special Projects One - Off. The top level represents cars like the F12 TRS and others. My question is: what exactly are the differences between the other three levels?
     
  2. MisterMaranello

    MisterMaranello F1 Rookie

    Apr 5, 2011
    3,238
    Europe
    Scaglietti : just your regular choice in the options list

    Atelier: Where you can make special requests for extracampioniaro colors, special badges, interior combos (see the programma personalizzazione book at your dealer which has a few "inspirational examples").

    Tailor Made: Project Ferrari Tailor-Made: tailored specifically for each client.

    One-Off: process as the Special Projects brochure highlights
     
  3. nandofacchini

    nandofacchini Karting

    Sep 15, 2006
    90
    thanks for the clarification!
     

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