SHELL Helix Ultra Racing 10W60 Dilver vs Normal Shop | FerrariChat

SHELL Helix Ultra Racing 10W60 Dilver vs Normal Shop

Discussion in '612/599' started by IcemanWlkp, Apr 28, 2021.

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  1. IcemanWlkp

    IcemanWlkp Karting

    Oct 15, 2020
    50
    Full Name:
    Marek Orli
    Is there such a large price difference between the dealer and the store in your region? At the dealer, 1 liter of oil costs $ 32, $ 7.3 in the store, where is the difference? What is it dictated by? greetings
     
  2. DZ-96

    DZ-96 Formula 3
    Silver Subscribed

    Mar 7, 2010
    1,775
    South Germany
    Full Name:
    Daniel
    The difference is the profit.

    Daniel
     
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  3. Mor

    Mor Karting

    Oct 14, 2017
    95
    Just Ferrari tax at the dealer


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  4. Inadeje

    Inadeje Karting

    I think its a little unfair to blame Ferrari S.p.A. for dealer service costs. I understand that the pricing is in agreement with the manufacturer, but it isn’t Ferrari who charges these amounts, rather its a dealer who has jumped through hoops to be and remain a main dealer. Unless someone can demonstrate to me that Ferrari S.p.A. receives a kick back from privately owned dealers, I cannot understand the premise of the said “Ferrari tax” cited.
     
  5. Rifledriver

    Rifledriver Three Time F1 World Champ

    Apr 29, 2004
    33,736
    Austin TX
    Full Name:
    Brian Crall
    #5 Rifledriver, May 29, 2021
    Last edited: May 29, 2021
    It is Ferrari's fault to a substantial degree. I spent a lot of years in Ferrari dealers so I have a little insight. Ferrari makes bizarre demands of their dealers in terms of the facility and none of it is cheap. They force very expensive tools and equipment on the dealers, tools and equipment that even if you ever needed to actually use it could be obtained in better quality for far less expense from other sources. We paid $10,000 for a torque wrench from Ferrari. It just gets shipped to you and put on the bill...no choice. I had the equivalent in my tool box and it was $200. Dealers are very poorly (sometimes if at all) compensated for warranty repairs. Typically warranty work represents a very large loss and someone needs to make that up. Ferrari treats their dealers like just another cash cow.

    Most manufacturers try to help you be successful. Ferrari just bleeds you.
     
  6. Nospinzone

    Nospinzone F1 Veteran

    Jul 1, 2013
    7,348
    Weston, MA
    Full Name:
    Paul
    Great inside baseball stuff. Between you and Steve, aka SAFE4NOW, I learn a lot about the inner workings.
     
  7. Inadeje

    Inadeje Karting

    #7 Inadeje, May 29, 2021
    Last edited: May 29, 2021
    A very interesting perspective, thank you for some inside knowledge. So, from what I am reading Ferrari S.p.A. imposes a draconian regime on dealers to acquire “approved” tools. You have pointed out that some of these tools are available from other sources at a fraction of the cost, and as such, this overhead for “approved” tooling could be mitigated, but Ferrari S.p.A. imposes said regime. A typical dealer will have a multitude of mechanics, therefore, it could be said that the one forced and extortionate torque wrench (this is just following your example, I know that there are many other specialist tools) be a one-off item, with all other mechanics utilizing the aforementioned personal (cheaper) variants, garnering identical results. However, the point of my message remains the same, in so much as Ferrari S.p.A. do not receive a kick back on servicing. One could also say that, while the warranty work is badly paid, its still a steady and guaranteed income stream, in which Ferrari S.p.A. foots the bill. Many garages would fall over themselves for supplemental work of this nature, guaranteed by the manufacturer. As a final point, I am not aware that Ferrari S.p.A. tells its dealers what to charge for service outside warranty. In fact, the information I have is that the dealer has total unfettered discretion to charge what they wish, with zero kicked back to Ferrari. So, what say you about the theme of this thread? These dealers charging extortionate sums for service liquids like 1$ washer fluid, 5$ brake fluid, 50$ Oil. Look at these on any service invoice and they’re literally gouged at 500% mark-up. Bookable hours and hourly rates are also way outside of any logical pricing schedule. It seems to me that these dealers have it good, I mean real good. Their “golden wrenches” touted at 10x the cost of a regular Ferrari specialist garage.

    There are endless stories on here about Ferrari dealers over filling dry sump cars. Nightmarish other shabby service, allied to questionable or downright incorrect maintenance procedures. These dealers wield the logo above their door, but some of the things posted here by our fellow owners makes one shiver.
     
  8. Rifledriver

    Rifledriver Three Time F1 World Champ

    Apr 29, 2004
    33,736
    Austin TX
    Full Name:
    Brian Crall
    Not sure I understand how losing money on warranty is an income stream. I guess it is one of those deals where it is made up in volume.

    Believe what you like. Dealers in the US are simply not in the position you want to think they are..
     
  9. IcemanWlkp

    IcemanWlkp Karting

    Oct 15, 2020
    50
    Full Name:
    Marek Orli
    I understand the prices of parts and equipment, but oil and brake fluid are shell products available at automotive stores. And here the difference is big because if the same product costs four times more at the dealer, something is not good. Interestingly, the dealer will not perform the inspection if he supplies oil, brake fluid and cooling fluid himself. And it is much cheaper in the shop. I think this is an extra income for the dealer. Because he buys these funds rather from Shell and not from Ferrari, best regards
     

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