Are they for real with this? NASCAR is making a circus out of a circus. A cheap gimmick like this is supposed to lure new fans? BHW Image Unavailable, Please Login
Fast & Furious movie franchise will be sending them a cease and desist. On the other hand, sports cars run at night with colored LEDs so why not?
Ha! I see what you did there! Yes, a fad that faded 15 years ago is now on NASCAR's radar. You can just see them sitting around their fake wood paneled offices in Daytonner, drinking Mountain Dew, spit balling ideas all day and this is the best thing they can come up with. "Good ideer dere Cletus, take anothee hunderd tousand out of dat dere fireplace!". BHW
I wonder if they can do what Fox did with their hockey puck tracker - have the lights change color based on speed and acceleration.