Horse logo question

I'd say there's a big difference between a galloping steed and a prancing one... The icons are so different, I doubt Ferrari cares.

 

Porsche's horse logo is much more prancing than Ford...and there doesn't appear to be a copyright issue.

 

If you look REALLY close, the mustang logo is a gelding.

 

This is a trademark matter, not a copyright matter.

I would speculate that 1) back in 1964, Ferrari didn't have a whole lot of lawyers to send to the United States to sue the Ford Motor Company and 2) there is not much of a case for infringement here as the marks are quite different and, moreover, it is unlikely that anyone in the marketplace would confuse a Ford Mustang and a Ferrari.

 

How did Enzo initially come up with the prancing horse logo?

 

"The story of the prancing horse is simple and fascinating. The horse was painted on the fuselage of the fighter plane flown by Francesco Baracca, a heroic Italian pilot who died on Mount Montello: the Italian ace of aces of the First World War. In 1923, when I won the first Savio circuit, which was run in Ravenna, I met Count Enrico Baracca, the pilot's father, and subsequently his mother, Countess Paolina. One day she said to me, "Ferrari, why don't you put my son's prancing horse on your cars; it would bring you luck." I still have Baracca's photograph with the dedication by his parents, in which they entrusted the emblem to me. The horse was black and has remained so; I added the canary yellow background because it is the colour of Modena." - Enzo Ferrari

 

And if you're wondering, Baracca adopted the cavallino as his emblem because he had been in the Italian cavalry before joining the flying corps.

 

Now that, I did not know. Thanks!

 

now *that* is funny stuff : ).

 

I'm glad SOMEBODY got it!

 

It proves that you learn something from f chat everyday.

 

The famous symbol of Ferrari is a black prancing horse on yellow background, usually with the letters S F for Scuderia Ferrari.

The horse was originally the symbol of Count Francesco Baracca, a legendary "asso" (ace) of the Italian air force during World War I, who painted it on the side of his planes. Baracca died very young on June 19, 1918, shot down after 34 victorious duels and many team victories; he soon became a national hero. The Scuderia Ferrari logoBaracca had wanted the prancing horse on his planes because his squad, the "Battaglione Aviatori", was enrolled in a Cavalry regiment (air forces were at their first years of life and had no separate administration), and also because he himself was reputed to be the best cavaliere of his team.

It has been supposed that the choice of a horse was perhaps partly due to the fact that his noble family was known for having plenty of horses in their estates at Lugo di Romagna. Another unproven theory suggests Baracca copied the rampant horse design from a German pilot having the emblem of the city of Stuttgart on his plane. Interestingly, German car manufacturer Porsche, from Stuttgart, borrowed its prancing horse logo from the city's emblem.

On June 17, 1923, Enzo Ferrari won a race at the Savio track in Ravenna, and there he met the Countess Paolina, mother of Baracca. The Countess asked that he use the horse on his cars, suggesting that it would grant him good luck, but it the first race at which Alfa would let him use the horse on Scuderia cars was eleven years later, at Spa 24 Hours in 1932. Ferrari won.

Ferrari left the horse black as it had been on Baracca's plane; however, he added a yellow background because it was the symbolic color of his birthplace, Modena.

The prancing horse has not always identified the Ferrari brand only: Fabio Taglioni used it on his Ducati motorbikes. Taglioni's father was in fact a companion of Baracca's and fought with him in the 91st Air Squad, but as Ferrari's fame grew, Ducati abandoned the horse; this may have been the result of a private agreement between the two brands.

The prancing horse is now a trademark of Ferrari.
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Then there is Iron Horse Bikes...A majior BMX bicycle company.
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I did too .

There's no logo that's more stylish and forcefully expressive than the Cavallino Rampante.

 

I'll agree, with this caveat: I'm neutral on Lambo's in general but that raging bull shield is pretty cool, in and of itself. Strictly from a design standpoint, not a heritage or history standpoint.

 

The Ferrari emblem comes from a guy who is well known for being an 'ass'? That's awesome...

 

Thanks for the info guys, that was interesting. I had heard stories but never a picture. History and tradition.......