Did Rolex drop the MSRP on their platinum day-date? | FerrariChat
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Did Rolex drop the MSRP on their platinum day-date?

Discussion in 'Fine Watches, Jewelry, & Clothes' started by italiafan, Oct 20, 2023.

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  1. italiafan

    italiafan F1 World Champ
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    Stickbones Swagglesmith
    #1 italiafan, Oct 20, 2023
    I was just playing around on the Rolex site and configured a platinum day-date with fluted bezel, and ice-blue dial with roman numerals and the list price is $63K.
    I clearly remember speaking to my AD about that very type watch about 2 years ago and being told the price was ~$95K. I remember this because there was a grey market one for sale in Miami (unworn) for about $65K so I told my AD their list price is insane since I could buy an unworn one on the secondary market AND buy a $30K watch for the price they’re asking. She agreed it was nuts.

    Is my memory screwed, or have they dramatically dropped the price???
     
  2. mchas

    mchas F1 Veteran
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    #2 mchas, Oct 21, 2023
    italiafan likes this.
  3. italiafan

    italiafan F1 World Champ
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    #3 italiafan, Oct 21, 2023
    I must be losing it, or the AD thought I was talking about one with diamonds. Weird, I remember it so clearly.
     
  4. mchas

    mchas F1 Veteran
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    #4 mchas, Oct 21, 2023
    One thing is for sure - the chance of Rolex actually dropping the MSRP of anything is basically zero. :)
     
    ChrisDiRe and italiafan like this.

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