Interesting Ferraris coming up at Mecums on Saturday | FerrariChat

Interesting Ferraris coming up at Mecums on Saturday

Discussion in 'Vintage Ferrari Market' started by Juan-Manuel Fantango, Jul 16, 2020.

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  1. Juan-Manuel Fantango

    Juan-Manuel Fantango F1 World Champ
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  2. SCantera

    SCantera F1 Veteran
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    Aug 4, 2004
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    Living Falls NC
    The reason Mecum owns and auctions these Ferraris is not to sell them. It brings an audience. The Ferraris won't sell for bargain prices. But those that are attracted by the "Stars" of the show are now looking at anything else. I had a close friend that called me saying that he thinks that the 275 GTB at Mecum might be bought for a deal since Mecum isn't RM or Gooding. I told him before the auction that Mecum isn't selling the Ferrari. But he will sell you something you were not looking for. A few days after the auction I asked my friend if he bought anything. Sure enough he bought a Vette he wasn't looking for. Yup...and I could confidently say "I told you so"!

    It's called Marketing 101.
     
  3. 375+

    375+ F1 World Champ
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  4. Juan-Manuel Fantango

    Juan-Manuel Fantango F1 World Champ
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  5. 375+

    375+ F1 World Champ
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    Any comparable sales?
     
  6. Italian Tuneup

    Italian Tuneup Karting

    Apr 16, 2019
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    Stefan
    they achieved some healthy results

    Testarossa $231k
    599 six speed $429k
    512 BBi $374K
    Daytona $715K
    F512M $396K
     
  7. Tenney

    Tenney F1 Rookie
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    Feb 21, 2001
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    tomc and Texas Forever like this.
  8. amenasce

    amenasce Three Time F1 World Champ
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    tomc likes this.
  9. TTR

    TTR F1 Veteran
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    Timo
    After 35+ years of peanut gallery observations, I’m pretty convinced Mecum is far from only auction house resorting to this, although most don’t necessarily own all the “Headline”, “Star” or other “crowd bait” cars not actually expected/intended to sell (but are often put through smoke’n’mirrors motions just for the sake of appearances).
     
    V12addict and SCantera like this.

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