Which general direction do you feel Ferrari should pursue (poll)?

You should have a third option: "I don't care since I cannot afford a new Ferrari."

 

now that Ferrari corp has many more people to please, they're going to go with whatever sells imo,,,

 

Thanks for posting the poll!

Hopefully more will vote.

I voted modern vintage because there is enough other latest tech out there. They need to differentiate themselves from the rest.

While they are at it, go back to a gated shifter! (I know, no one will buy them)

I hope you are right and that Ferrari does read this.

 

I think Ferrari will do both. Modern Vintage will be their GT Series Cars and the Latest Tech will include their Sports Series cars.

 

I just want Ferrari to bring back the limited runs and good sounding cars. It was not too long ago that you had to have a proper relationship that you built over time to get cars like the 458 SA. It is really easy to find Pista Spider, SF90, convertible 812 allocations now. Those used to be very limited. The exclusivity of Ferrari has noticeably changed. Quiet a lot of my friends who were die hard ferrari guys felt screwed over by the new business model after purchasing a number of new cars and then have the exclusive models yanked away. They moved over to Mclaren or Lamborghini and almost all passed on the Pista spider. Although I’ve been team ferrari all my life I just don’t have interest anymore if they release anything and everything just to please shareholders. Feels like Porsche to me

 

“The Roma was designed “for people who would like to drive a sports car, or a Ferrari, but are afraid of Ferrari and sportscars,” said Ferrari Commercial Director Enrico Galliera at the car’s unveiling in Rome on Thursday.”

I just posted this quote in the Roma thread.
My answer to the poll is “yes.”
If they win the F1 title the same year Purosangue is unveiled, they will have achieved both in spades.
Time will tell how they manage the evolution to a larger volume public company.
My guess is that, on average, the enthusiasts will be the most likely to be displeased with the new models but this is less important than those new to the marque.
New buyers obviously will appreciate them.
Non-tifosi are just Tifosi waiting to happen, either via new models a la Roma or through gateway co-branded luxury item (Armani)

 

The future is the windshield, not the rear view mirror.

 

Ferrari has already decided which way they are going - more and more they are becoming focused on volume rather than niche market sales. I don't think this volume strategy is commensurate with the 'Modern Vintage' that you define. I would prefer Modern Vintage but think Latest Tech is inevitable.

Marco

 

Modern Vintage. Technology is great, but it should not be at the expense of elegance and style. Too many modern Ferraris have looked too much like teenagers were set loose on them to put F1 inspired winglets, vents, odd angles, and overwrought detailing on the cars.

The Roma is decidedly a step in the right direction. It's the first really good-looking and elegant Ferrari they've made in years.

All the best,
Andrew.

 

Latest Tech.

Ferrari is a profit-making public company. While many FChat fans are sentimental about the past, most if not all of their thousands of annual customers expect latest tech. The good news is that the latest tech today will be beloved vintage a few decades from now, to the next generation of FChat fans.

 

Can someone give me some examples of company’s doing modern vintage (successfully) before I respond?

my initial reaction,is that it isn’t feasible, esp for a publicly traded company.
We live in an era of stringent emissions and safety guidelines, vegan leather, etc. The old ways just aren’t viable anymore.
Plus, company’s like the revenue stream from the built in obsolescence of technology. They don’t want owners fixing their cars with a flat head screw driver and tube of JB Weld.

that said, I’ve loved the idea of resto-mods from long before there was a word for them. That’s likely the place to satiate that craving.

 

Latest tech is what gets media coverage, therefore publicity, therefore sales. It’s clear that’s the direction Ferrari needs to go.

 

My personal preference is modern vintage but thats not where the money is.

 

I really wish i could agree, but I just dont think you and I represent the majority. I think people want 'futuristic'

 

I think modern Vintage is what can make Ferrari standout from everything else.. In that line I also would like them to bring back a special model like Porsche does in their 911 with a naturally aspirated engine in Ferraris case a V8 .. The car could be limited but like Porsches Gt series they still build a lot of them .. with an exciting 9000 rpm NA V8 .....then they can do what they like with the rest....Like the GT3 it could not have the highest hp ..seems like if Porsche can do it Ferrari could do it...

 

I used to be obsessed with all the models and excited when new ones came out. It was an event when Ferrari releases a new model. In the past 3-4 years can't be bothered to remember which is which of the newest generation. Too many models, too much production, too much tech, just bland and not what made Ferrari different from other makes in the past.

They need a modern Dino brand to make things right. Manual only, 2 seater, as little driver aids as possible, super light, 10k rpm low displacement NA v8 and zero "tech".

 

Modern vintage for me... ferrari is an event, a culture in itself unlike any other car I’ve ever experienced. It needs to be loud, fast, shouty, extravagant, and to make you feel like a superstar on the Riveira even when popping to Target! No doubt ferrari could do both as others have said, but I want them to keep doing what they have done for 70+ years - make us smile, and make us all true ‘drivers and racers’